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At a panel discussion on day one, there was an elaborate discussion on how RPD can boost TV measurement. The panel had a balanced participation from both broadcasters and distribution platform owners

Colors TV concluded the filming of season 2 of Checkmate last month in Dubai. Sachin Gokhale, Senior VP MEA, APAC for Viacom 18, speaks to BroadcastPro ME about creating reality shows and regional initiatives that engage audiences while also appealing to advertisers

Television producers will seek to find hidden talent among some of Dubai’s hardest working labourers.

Potential candidates will be invited to show off their singing, dancing and comedy talent for a contest on June 22.

Talent hunters for Colors TV’s ?Colors Ke Sartaj? will be visiting 60 labour camps to look for the best performer among about 65,000 blue collar workers.

A day after ZEE Entertainment Enterprises Ltd (ZEEL) and Turner International ended a 16-year old distribution deal, the latter announced the appointment of IndiaCast Media Distribution Private Limited, as its exclusive distribution agent.

TV18 will raise its stake in the company to 51% by acquiring 1% of Viacom18?s equity from Viacom Inc. for a cash consideration of $20 million.

TV18 Broadcast Ltd on Wednesday said it will take operational control of Viacom18 Media Pvt. Ltd, a equal joint venture between TV18 and US-based media company Viacom Inc.

TV18 will raise its stake in the company to 51% by acquiring 1% of Viacom18?s equity from Viacom for a cash consideration of $20 million, the company said in a statement. Viacom and Viacom18 have also extended their brand and content licence agreement by 10 years (the original 10-year agreement expired this year).

While 100% digitization is a myth, not achieved even in the US, by 2020 approximately 95% cable and satellite TV homes in India will enjoy the benefits of digitization.

Earlier this month, the ministry of information and broadcasting asked chief secretaries of states and Union territories to ensure completion of cable digitization in the light of complaints it has been receiving about analogue signal transmission in different parts of the country. In its letter, the ministry said that the complaints ?are being sent to the concerned authorized officers, i.e. district magistrate, sub-divisional magistrate and commissioner of police.

Ditto TV, billed as India’s first OTT (Over-The-Top) TV distribution platform from Zee New Media, the digital arm of Zee Entertainment Enterprises Limited (ZEEL), has announced a partnership with IndiaCast Media Distribution Private Limited, 19 new channels to the former’s bouquet. The IndiaCast stable consists of 12 regional, five news, one entertainment and, one music channel, including Colors, CNBC TV18 and MTV.

Vishal Malhotra, business head – new media, ZEEL, said, “This partnership with IndiaCast spells a momentous occasion for DittoTV and takes us to the 50-channel mark, ensuring that we continue to delight our customers across the world with rich, premium and quality content, anytime, anywhere.